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Just ahead of the 2025 Miami Grand Prix, Cadillac's Formula 1 outfit unveiled an entirely new logo. The teaser video delivered a thrilling first look at the emblem and built anticipation for the FIA Formula One World Championship grid in 2026, where the team will debut the design.

 
The Cadillac Formula 1 Team has just secured final approval to enter the Formula 1 grid in 2026. Backed by TWG Motorsports and General Motors, they'll join the existing ten teams on the circuit.

 
Cadillac is poised to make a comeback at the 24 Hours of Le Mans Endurance Race this June, fielding four Cadillac V-Series.R racecars.

 
TWG Motorsports and General Motors recently revealed the creation of GM Performance Power Units LLC, a new company dedicated to positioning Cadillac for entry into Formula 1 vehicle and power unit production by the close of this decade. Industry expert Russ O'Blenes has been appointed CEO of the new venture.

 
General Motors and Cadillac have embarked on a thrilling motorsports adventure together. GM is excited to announce the debut of the Cadillac Formula 1 racing team and its F1 power unit. GM and TWG Global have finalized an agreement to introduce a Cadillac Formula 1 team in 2026.

​Crest Auto Group, a premier Texas automotive dealership group that includes Crest Cadillac – Crest INFINITI and Crest Volvo Cars located in Frisco, TX, is proud to announce its first-ever collegiate Name, Image, and Likeness (NIL) partnership with Kevin Jennings. Team Captain, Quarterback as well as a Dallas native, Jennings has become a dynamic leader for his team and his hometown, and this partnership reflects Crest Auto Group’s commitment to fostering community connections and supporting local talent.

 
The all-electric 2025 Cadillac ESCALADE IQ is set to make a huge impact. In honor of its debut and to ensure it contributes to a meaningful cause, Cadillac has auctioned off this model's first retail production unit (Vin 001). The proceeds from this historic auction, amounting to $550,000, will go to the Detroit Children's Fund.

 

Have you ever wondered what that distinctive shield-shaped symbol on your Cadillac means? This iconic Cadillac emblem has adorned various Cadillac models throughout the company's rich history. Let's explore the fascinating story behind this legendary automotive insignia.

 
Thanks to the knowledgeable service technicians at Crest Cadillac, Texas, getting ready for a summer road trip has never been easier. We are dedicated to checking your vehicle to see if it will provide you with the safety and reliability that you need. The summer months can bring about unexpected precipitation, dust, high temperatures, and heat from the sun. Some of the maintenance tips that we utilize at our dealership include the following.