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Cadillac describes its history as "twelve decades of trend-setting designs." This trendsetter mentality is evident in models like the Escalade SUV, STV car, and LYRIQ electric vehicle. Cadillac's current lineup embodies a luxurious, forward-thinking mindset that has thrived for over 120 years.

In 1902, Henry Leland founded Cadillac, and it's been setting the standard for luxury ever since. Cadillac has 120 years of engineering and industry leadership. Design and innovation have turned Cadillac into a brand of excellence.

 

Have you ever wondered what that distinctive shield-shaped symbol on your Cadillac means? This iconic Cadillac emblem has adorned various Cadillac models throughout the company's rich history. Let's explore the fascinating story behind this legendary automotive insignia.